Radio
Radio is an excellent way to get the word out about Operation Dry Water. Many stations are receptive to receiving and airing Public Service Announcements that will benefit their community. Two PSAs are available for your use:
Pay The Piper – a straightforward look at the dangers of Boating Under the Influence through the eyes and mouths of the law enforcement community.
Sobriety Test – sobriety tests are serious business and the best way to avoid one is to never boat under the influence.
Each spot provided is available as an audio file and as a written script. The audio files include additional time at the end that you can use to personalize the PSA for your state. If preferred, you can give the written copy to radio stations for announcers to read. The radio PSAs are intended to be earned media (not paid) so an outreach effort to targeted local stations asking them to run the spots will be necessary.
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